Tritac (Master) Capayable becomes In3

Capayable becomes In3

28 October 2018  |  Website

Five years ago we started working with Capayable. A young and hip Dutch company that wanted to shake up the online payments market. Their mission was to create more payment convenience for people who shop online. The idea: to pay safely afterwards and in instalments at 0% interest. In addition, they wanted to eliminate the risk of non-paying customers at the webshops. A pretty daring step, but with great success.

In addition to the website, we also developed the backoffice. Thanks to our experience in e-commerce and with payment service providers, we were able to bring this major technical challenge to a successful conclusion.

Thanks to a substantial capital injection, Capayable will be rebranded to In3. With a clear message (pay in three installments with 0% interest) they want to conquer the online payment market even further. Competitors such as Klarna and Afterpay also offer payment in arrears but not in instalments.

Capayable has experienced in the past five years that the conversion of webshops can increase by 15%. Together with the elimination of risks and the extra service to customers, this is becoming an increasingly attractive option for online retailers. With a rebranding Capayable wants to profile itself even more in the market as the killer app for paying in installments afterwards.

And a new name and corporate identity also includes a new website. For this we have used Umbraco. Umbraco is a flexible and user-friendly open source Content Management System (CMS) that is developing rapidly worldwide. Thanks to this flexible platform, we can quickly develop a website that is completely in line with the tastes and house style of our customers. With payin3.nl as the latest success story.

View the payin3 website