Shopify is great e-commerce software if you want to create a nice webshop quickly. Nothing wrong with that. But if you want a professional B2B or B2C e-commerce platform that can be completely made to fit your business model, Shopify might not be the best choice for you.
To start, you might get in trouble when it turns out that not all Dutch payment service providers, shipping companies, ERP packages, PIM systems and WMS software are connected to Shopify. Shopify is mostly popular in the American market and has only been available in the Netherlands for a short while. And Shopify is a Click & Play package. Custom development or design isn’t possible. That’s where Katana Commerce is much better.
Katana Commerce is completely customizable. And Tritac has been doing just that for quite some years. We're a close-knit team with 15 years of e-commerce experience that develops all its own software, keeps it up-to-date, hosts it ourselves on secure servers, has their own design department, has experience with the whole e-commerce chain, has their own support with 24/7 monitoring and can even handle emergencies in the middle of the night. We even operate our own fulfillment center.
Our mission is to unburden you. You can focus completely on your products or your service. We’ll handle all the technology for you.
Shopify is quick to set up, looks good and is easy to use. So why do we advise using
Katana Commerce over Shopify? We’ve summed up the most important differences.
Setting up your online store with Shopify is easily done. But what if you need some assistance with the design? Or if you need some personal advice about entering the e-commerce market with your online store. Or if you have specific wishes about new or existing features? Shopify’s support is only available in English. And nobody from Shopify will drop by to help you plan an online strategy, create custom solutions or to discuss ideas about the design together.
Next to Shopify’s own apps, a lot of third-parties offer apps. Many of these apps aren’t included in the different Shopify packages. This drives up the cost substantially. With Katana Commerce, everything is developed and implemented in-house and all our updates and expansions are included into your Katana Commerce online store. Only some of our larger modules, like our Exact online connection, are available separately.
Shopify is mostly big in America and hasn’t been available in the Dutch market for long. Consequently, there aren’t many Dutch plugins available. And not all Dutch payment service providers, PIM systems, ERP packages, shipping partners or WMS packages are available.
This might not bother small retailers, but larger companies will expect more.
Like with Magento there are many templates available for Shopify. And Shopify lets you change small things like buttons and colours. But if you want a completely custom design you’ll have to ask a third-party to create a template for you. The Katana Commerce design team has their own web designers and front-end developers that can create and implement a design effectively within the project. We even design entire corporate brandings from logo to packaging.
As a B2B business it’ll be a challenge to implement complex business rules into a Shopify shop. But for many companies the lack of a multi-shop feature will be a real problem.
Contrary to Katana, it’s not possible to create multiple storefronts on a single Shopify account. You’ll have to create multiple separate Shopify shops, all with their own managing dashboard, which you’ll have to connect to a single centralized system to have at least some clarity.
Many B2B companies sell products that don’t fit completely into the standard e-commerce models. Difficult pricing structures that B2B companies employ are not or barely implementable in Shopify.
And it isn’t always possible to work with dealers or regional sellers because a lot of B2B features are missing. The feature to log in and turn offline requested appraisals into an order (and pay it directly) is missing. Placing an order in the name of a customer (impersonation) is missing as well.
A list of some of the most important parts of a professional e-commerce platform.
|API||(with Shopify Plus)|
|Affiliate connection||Through our in-house developed software 'ChannelEngine' it is possible to connect with channels such as Tradetracker, DaisyCon, Affilinet, Adform and Adchieve.||Via an app|
|Backups||De website/-shop dagelijks, de database continue of elke 15 minuten.||Via an app|
|B2B and B2C|
|Caching||In-memory cache, ElasticSearch, Redis||IdentityCache|
|Carrier connection||Standard with PostNL (including location selector, delivery time, track & trace) and Sendcloud. We develop tailor-made links with other carriers.||Via an app (PostNL not available, Sendcloud, MyParcel, Parcel partner, Parcel Proen Shops United available)|
|Checkout process automatic address search||Via an app|
|Comparison website link||Through our in-house developed software 'ChannelEngine' you can connect to comparisons like Beslist, Fashionchick, Kieskeurig and Compare.nl and many other channels.||Via an app|
|Comparison of products||Via an app|
|Cookie (notification) according to latest EU standard||Via an app|
|Dashboard with sales overview, to-do's and statistics (in the back office)|
|Data traffic||Large, flexible limits (fair use policy)||Ongelimiteerd|
|Design developed in-house||(standard templates available)|
|Discount codes with advanced settings and requirements|
|E-mail software connections||We have a standard link with Mailchimp & Mailstudio. We make other tailor-made links.||Via an app|
|Exact online connection||Via an app|
|Google analytics link + internal knowledge & support|
|Hosting & security||On our own secure servers with 24/7 monitoring.||On the Shopify server itself, fraud analysis|
|Hosting costs||€100 - €400 (including redundant hosting, database mirroring and backup and SSL)||Included in the total monthly cost. Shopify Lite costs $9,- p/month (+ 2% per sale). Shopify Basic costs $29.00 p/month (+ 2% per sale). Shopify Standard costs $79.00 p/month (+ 1% per sale). Shopify Advanced costs $299,- p/month (+0.5% per sale). The most comprehensive package (for large retailers), Shopify Plus, costs at least about $2000,- p/month.|
|Imports/exports that can be scheduled.||Via an app|
|Import with custom mapping (advanced including image mapping)|
|Import types||XLSX, CSV, XML or file url||CSV only|
|Licence fee||€250 tot €1.500 p/maand. Geen kosten per verkoop.||Included in the total monthly cost. Shopify Lite costs $9,- p/month (+ 2% per sale). Shopify Basic costs $29.00 p/month (+ 2% per sale). Shopify Standard costs $79.00 p/month (+ 1% per sale). Shopify Advanced costs $299,- p/month (+0.5% per sale). The most comprehensive package (for large retailers), Shopify Plus, costs at least about $2000,- p/month.|
|Logs of e-mails, imports, etc. are available for programmers to be able to detect any problems more quickly.|
|Loyalty program||Via an app|
|Maintenance & expansion of logistic links||Depending on the app developer|
|Marketplace connection||Via our in-house developed software 'ChannelEngine' it is possible to connect with marketplaces such as Bol, Amazon, Google Shopping, Rakuten, Fonq, Blokker and many other channels.||Sales via Amazon, Facebook, Pinterest (depending on which price plan is chosen).|
|Maximum number of products||Unlimited||Unlimited|
|Multiple shops from one back office||(Only with Shopify Plus)|
|Payment Methods couplings||Buckaroo, Adyen and Capayable available as standard. We make other custom couplings.||E.g. Ogone DirectLink, Klarna, Mollie|
|PIM variant available (if only a PIM system is required).|
|Quick order via account (previous orders)||Via an app|
|Reports (in the back office)|
|SEO friendly fixed url's (permalinks)||Via plugins|
|Shop finder||Via an app|
|SLA costs||€250 to €2.000||There is no specific SLA as it is a SAAS solution. The total monthly costs do include 24/7 support (in English only). Shopify Lite costs $9,- p/month (+ 2% per sale). Shopify Basic costs $29,- p/month (+ 2% per sale). Shopify Standard costs $79,- p/month (+ 1% per sale). Shopify Advanced costs $299,- p/month (+0.5% per sale). The most comprehensive package (for large retailers), Shopify Plus, costs at least about $2000,- p/month.|
|Support||Interne supportafdeling, 24/7 bereikbaar voor noodgevallen.||24/7 support (alleen in het Engels). Bij Shopify Plus versnelde support.|
|Synonyms list and 'auto-completion' search terms||Via an app|
|Tailor-made||Custom development possible. Personal contact with project managers and developers.||Not possible. Shopify is an SAAS solution and the source code cannot be changed. Special Spotify apps allow you to install extensions.|
|Social media connection with Facebook, Twitter, Google+, Pinterest and Instagram.|
|Unique meta titles and descriptions|
|WMS connection||We have a standard link with Active Ants and Fulfilment Solutions. We make other tailor-made links.||Not via an app, but via plugins. Active Ants, Promese, Shop We Do, Sale Supply, Surlogic, Picqer (if you have your own warehouse) have plugins available.|
Is a made-to-measure custom B2B or B2C online store crucial to you? Do you want all of your e-commerce done by one, single party. Are the Dutch and Belgian markets important for you? And do you appreciate a personal touch, like we do?
Than we’d like to talk to you. For 15 years we’ve been creating beautiful partnerships with a wide range of customers like Sanoma, Cycleon and KPN. Maybe soon we'll collaborate with you? Have a look at the Katana Commerce website.